BLUEPRINT 000 / ORIGIN

AN IDEA IS
TAKING SHAPE.

GENERATING POSSIBILITIES...
POSSIBILITY / 001 DEFINITION / 002
BLUEPRINT 001 REF. IN / 01
IDEAS NATURALES / NOTEBOOK 01

Maybe you already have life figured out.
Or do you?

If there is still something you would like to understand a little better—about yourself or how all of this works—this book could be a good place to start.

POSSIBILITY → DEFINITION → EXPERIENCE → NEW POSSIBILITY
A.01 OPEN FIELD OF INTERPRETATION
REF. 02 OBJECT / BOOK
STATE 01 DEFINITION
VARIABLE POSSIBILITY
X 024.50 Y 018.20 Z 001.00
EXPLORE THE IDEA SCROLL ↓
BLUEPRINT 002 INTERPRETATION
01 / 03

Have you seriously questioned any of your decisions lately?

We won’t give you the answer.
But maybe we can offer a better question.

02 / 03

Is there a way to change the past?

Discover what happens when you revisit the same event with new information.

03 / 03

Does having a new idea make the old one disappear?

Start making room for new perspectives without completely discarding the old ones. Trust us, it helps.

A.02 OBSERVE BEFORE DEFINING
+ + +
REF. 03 FIELD OF POSSIBILITY
VARIABLE ONE INTERPRETATION
X 042.80 / Y 019.40 NOT A FINAL STATE
?
STATES
002 / 007 EXPAND YOUR INTERPRETATION ↓
BLUEPRINT 003 THE IDEA

Where do ideas come from?

Have you ever wondered why you think the way you do? How did those thoughts get into your head? Does one idea blend with all the others?

REF. 03 BRANCHES
PATHWAY MULTIPLE POSSIBILITIES
BLUEPRINT 004 INTERPRETATION
WHAT IF?

Life keeps happening.

Luckily, the book comes with an unlimited solution kit.*
*Offer limited to 100 copies.

REF. 04 ONE SITUATION
ANOTHER PERSPECTIVE A NEW POSSIBILITY
RELATIONSHIPS 01 / 07
WHAT IT SEEMS TO MEAN

THIS RELATIONSHIP ENDED.

ANOTHER POSSIBILITY

WHAT IF ENDING DOESN’T MEAN IT FAILED?

01 / 07
BLUEPRINT 005 THE BOOK
03 ONE POSSIBILITY

MAYBE NOT EVERYTHING NEEDS AN IMMEDIATE ANSWER.

Sometimes leaving a question open is another way to move forward.

02 ANOTHER WAY TO SEE

WHAT HAPPENS AND WHAT WE DECIDE IT MEANS ARE NOT ALWAYS THE SAME.

There may be more room between an experience and our interpretation than we imagine.

01 BEFORE WE BEGIN

THIS BOOK IS NOT HERE TO GIVE YOU ONE DEFINITIVE ANSWER.

It is an invitation to examine what we may have learned to take for granted.

THE PROLOGUE ENDS HERE. THE IDEA DOESN’T.
EDITORIAL OBJECT / 01

AN IDEA YOU CAN TAKE WITH YOU.

STRUCTURE 07 CHAPTERS
FORMAT SHORT + VISUAL READ
STATE OPEN TO OTHER POSSIBILITIES
KEEP READING I WANT THE BOOK
005 / 007 KEEP GOING ↓
BLUEPRINT 005-B READING / AUDIO

Book, check.
Now take the experience further.

Music to let ideas sink in, give your mind room to wander, and enjoy the ride.

ATMOSPHERE EVERY CHAPTER CAN HAVE ITS OWN
BLUEPRINT 006 EXPERIENCES
CONVERSATION / 01 OPEN QUESTION NEW POSSIBILITY
01 / 06 Open question

What if you don’t have to decide just yet?

SELECT A POINT TO OPEN ANOTHER QUESTION.

LIVE EXPERIENCES / 01

Our idea is not just one idea, and it is not ours alone.
We want to hear from you.

Conversations, talks, and gatherings to explore together what we usually take as settled.

01 CONVERSATIONS
02 TALKS
03 GATHERINGS
UPCOMING EXPERIENCES I WANT TO JOIN AN EXPERIENCE
006 / 007 KEEP GOING ↓
BLUEPRINT 006-B UPCOMING EXPERIENCES
OPEN CALENDAR / 03

UPCOMING CONVERSATIONS.

Three upcoming gatherings to keep exploring the idea beyond this page.

006-B / 007 KEEP GOING ↓
BLUEPRINT 007 CONTENT
VIDEO / IDEAS IN MOTION

Things from this book, the next one
and many ideas that may never be written down.

Ideas, questions, and conversations that find other ways to exist, too.

007 / 007 IDEAS NATURALES / CONTENT
CONTINUATION SIGN-UP / CONVERSATION
STAY IN TOUCH / 01

Want to know the absolute truth about everything?

So do we.
Write to us. You don’t need to know the answer—we’d love to hear anything else you have to share.

IDEAS NATURALES / CONTINUATION SIGN-UP + CONVERSATION